Menu
Cart

Essaouira UNESCO Heritage Site

4.4/5
34 reviews

Known as the ‘Jewel of the Atlantic', Essaouira is an atmospheric fishing port with age-old souks, pastel blue seaside houses, and a bustling UNESCO-listed Medina. You'll have plenty of time to discover this coastal gem with a guided tour, a visit to an Argan Oil cooperative, a typical lunch and some free time to explore the town. Amina, one of our expert local guides, says, ‘Harvesting argan oil is tricky work. The fruits are collected from the thorny branches of the argan tree, the tough exterior is removed and the hard shell inside is cracked open by hand to extract the kernels. After roasting, the kernels are ground and pressed to extract the oil.'

Leaving Agadir in the early morning, we'll travel to Essaouria via a brief stop at Tamri – a surfer's paradise –for a panoramic view of the beach. Next, we'll stop at an argan cooperative to find out about the production process. Amina adds ‘Argan oil has a wide range of uses, from culinary to cosmetics. It is rich in essential fatty acids, antioxidants, and vitamin E, so it's perfect for skincare and haircare.'

When we arrive in Essaouira, your guide will take you around the fortified Medina, which was given UNESCO World Heritage status in 2001. You'll be taken to see the port, a lively market, the jewellers' district and the artisan complex. One of the typical products to look out for is the handcrafted marquetry boxes made with local Thuya wood. Then you'll go to a local restaurant in the medina for a tasty lunch, followed by time to explore the city at your own pace before heading back to Agadir.

Main features

Free cancellation
Place: Agadir
Duration: from 4 hours to 8 hours
Language:German, English, French
Mobile voucher accepted

Additional features

Entrance fees included
Guided tour
Instant confirmation
Meal included
e-Voucher
Hotel pick up

Why choose TUI Musement experiences

Get to the heart of every destination with our unique tours and activities. Created by locals, curated by us.

Only the best

The extra details that make the trip. One more stop. That hidden corner. Only the best stuff makes it in.

Made by us

Built around what you love. Shaped by what you tell us. Crafted with TUI's 50+ years of travel know‑how.

Local touch

The right time to visit. The view most miss. Do it like our creators and guides – who live and love it there.

Why you’ll love this…

  • You'll follow a guide around the streets and medina of one of Morocco's prettiest coastal cities
  • A visit to one of the area's most popular surfing spots, Tamri Beach, is included in the tour
  • There's an opportunity for you to see how argan oil is made during a stop at a local cooperative
  • Essaouira's UNESCO-rated medina is on the menu at lunchtime, complete with free time to shop
  • Your expert local guide is on hand to show you around and share all the insider info

Important to know

  • Bring a hat
  • Drinks not included
  • Bring suitable footwear
  • Bring warm clothes
  • Not suitable for wheelchairs

Cancellation policy

Receive a 100% refund if you cancel up to 2 days before the experience begins.


What’s included

  • Guide
  • Lunch
  • Transport
  • Refreshment

This experience meets the Global Sustainable Tourism Council criteria. By choosing this experience you can protect the places you love, care for the environment and support local communities.

Booking fee

Good news! No extra fees are applied to this booking.


Pickup points

To see which pickup points are available, check under availability & prices.

Provider

TUI DESTINATION SERVICES MOROCCO


What people say about this experience

4.4/5

All reviews are verified

Based on 34 reviews


Review categories

Service

4.2/5

Safety

5/5

Staff

3.8/5

Value for money

4.6/5


62%
26%
9%
3%
0%

Sort by:

  • C

    Clare

    Travelled as a couple


    11 February 2026
    3.4

    United Kingdom

    The day was too long. It suggested 4 to 8 hours but was over 13 hours. Essaouira was a fascinating city and felt authentically Moroccan. The group spoke three languages and so all the information was given three times. I would have preferred a single language.

  • S

    Serge

    Travelled as a couple


    11 September 2026
    4.2

    France

    Très bon guide .belle explication et très complet Merci à eux

  • S

    Sabine

    Travelled as a couple


    9 September 2026
    5

    Germany

    Es war einen Ausflug wert, die lange Busfahrt hat sich trotzdem gelohnt.

  • C

    Citano

    Travelled as a couple


    30 July 2026
    4.6

    Netherlands

    Toffe leuke dag gehad waarbij je wat cultuur opsnuift.Wel ver rijden maar is zekers een aanrader.

  • T

    Thomas

    Travelled as a couple


    23 July 2026
    4.6

    France

    Très belle visite d'Essaouira, de son histoire, de son patrimoine, de son port, ses fortifications, son marché. Merci à notre guide de nous avoir narré l'histoire de cette ville et nous avoir fait partager la culture d'Essaouira.

  • P

    Pascale

    Travelled with family


    9 July 2026
    2.6

    Netherlands

    Was zeer langdradig, weinig gezien, teveel gepush om zaken aan te kopen, eten 's middags niet echt lekker, te weinig aanbod voor teveel tijd. Gids had niet echt voeling met de groep.